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MEET

The Tiger Team

Steve L. Adams, MBA

chief executive officer

Steve is a former corporate banker and veteran entrepreneur. His passion lies in building and scaling organizations through disciplined execution, direct-response marketing and culture creation that leads to extraordinary client experiences. Steve grew up in Lansing, Michigan as the son of an auto worker. He went on to university and became the first college graduate and MBA in his family. He is the author of "Passionate Entrepreneur" and "Unleashing The Peak Performer Within You". Steve and his team grew his first venture to over 800 employees in 6 states with revenues of over $100 million and he wants to help other entrepreneurs grow in their performance.

Steve L. Adams, MBA

chief executive officer

Steve is a former corporate banker and veteran entrepreneur. His passion lies in building and scaling organizations through disciplined execution, direct-response marketing and culture creation that leads to extraordinary client experiences. Steve grew up in Lansing, Michigan as the son of an auto worker. He went on to university and became the first college graduate and MBA in his family. He is the author of "Passionate Entrepreneur" and "Unleashing The Peak Performer Within You". Steve and his team grew his first venture to over 800 employees in 6 states with revenues of over $100 million and he wants to help other entrepreneurs grow in their performance.

Collin Adams, CPC

Tiger performance coach

Collin desires to help each of his clients reach their personal health and performance goals through coaching, teaching, encouragement, and motivation. Before joining Tiger, Collin was a four-year college athlete at the The Master’s University in Santa Clarita, CA. When he isn’t working with clients, he trains for marathons (recently completed LA 2020), watches Netflix with his wife, Michel, and reads books on leadership and peak performance. 

Lance VanTine, CPC

TIGER PERFORMANCE COACH

Lance is a graduate of Calvin University with degrees in both Marketing and Entrepreneurship. In the fall of 2017 he launched his company; Your Medical Advocate; a service that provides registered nurses to transport, note-take and advocate for senior citizens within their medical appointments. In his free time he enjoys pursuing his love of apologetics, working out, playing soccer and reading books that pertain to theology, neuroscience and leadership. Lance is enthusiastic about life and looks forward to getting to know you and helping you to optimize your performance by getting into flow!

Collin Adams, CPC

Tiger performance coach

Collin desires to help each of his clients reach their personal health and performance goals through coaching, teaching, encouragement, and motivation. Before joining Tiger, Collin was a four-year college athlete at the The Master’s University in Santa Clarita, CA. When he isn’t working with clients, he trains for marathons (recently completed LA 2020), watches Netflix with his wife, Michel, and reads books on leadership and peak performance. 

Lance VanTine, CPC

TIGER PERFORMANCE COACH

Lance is a graduate of Calvin University with degrees in both Marketing and Entrepreneurship. In the fall of 2017 he launched his company; Your Medical Advocate; a service that provides registered nurses to transport, note-take and advocate for senior citizens within their medical appointments. In his free time he enjoys pursuing his love of apologetics, working out, playing soccer and reading books that pertain to theology, neuroscience and leadership. Lance is enthusiastic about life and looks forward to getting to know you and helping you to optimize your performance by getting into flow!

Colton Nixon, MBA/JD

director of development

Colton has a passion for learning new things and has been affectionately named "The Tech Guy In The Basement" by his co-workers. He is a tri-graduate of Baylor University with degrees in MIS, Law, and Business Administration. In his free time, he enjoys going on hikes, traveling the world, and spending time with his wife, Lindsay. 

Colton Nixon, MBA/JD

director of development

Colton has a passion for learning new things and has been affectionately named "The Tech Guy In The Basement" by his co-workers. He is a tri-graduate of Baylor University with degrees in MIS, Law, and Business Administration. In his free time, he enjoys going on hikes, traveling the world, and spending time with his wife, Lindsay. 

Meet Our Medical Board

Dr. Matt McNamee, NMD

Chief Medical Officer


Dr. McNamee is a licensed, board-certified Naturopathic Medical Doctor specializing in functional medicine, integrative neuroendocrinology, and the microbiota-gut-brain axis. After completing the MCAT, he set out on a solo backpacking journey to learn things about life and himself. Being immersed in different cultures gave him a different viewpoint and strengthened his ability to understand the background, history, and context people are coming from.

David Wiss, MS RDN

Board Member


David is the founder of Nutrition in Recovery, which is a group practice in Los Angeles specializing in: substance use disorders, eating disorders, body image, mental health, as well as general wellness. He is currently working on his PhD in Public Health from the University of California, Los Angeles. David loves working one-on-one with people who are making important transitions in their lives.

Dr. AnnaLiese Kooi, DO

Board Member


Dr. Kooi is a resident Family Medicine physician at Mercy Health Muskegon. She graduated from Michigan State University's College of Osteopathic Medicine with specific training and interest in osteopathic manipulation. As a family physician she realizes the significant role that nutrition plays in the health and well being of her patients, She is specifically interested in preventative medicine with a focus on educating patients so that they can make informed decisions about their own health.

Dr. Thomas Watkins, DO

Board Member


Dr. Watkins is a board certified family physician. He has been in a solo practice for over 33 years. He is a graduate of Michigan State University's College of Osteopathic Medicine and bleeds green, Go Spartans! He thoroughly enjoys seeing his patients see success through a wholistic view of their mind and body.

Our Partner

michelle steffes

CEO and founder, IPV Consulting

After more than 2 decades of leadership and 10,000 hours of study in the science of human behavior, Michelle L Steffes has mastered a formula for developing high performers. Her clients consistently report both professional & personal victories, a healthier culture and higher productivity. She was awarded Small Business Person of the Year in 2018 and has seen clients achieve the highly esteemed Best & Brightest Award during the time she has worked with them. She has also been featured as the Face of Corporate Training in 2019. Exponential transformations in self-mastery are the norm in her work, ultimately affecting confidence, leadership skills, relationships, team cohesiveness and even mental health. Her recent book, “Your Journey to Greatness Through Routine” is wildly successful and has been adopted into companies looking for real change.  

Our Partner

michelle steffes

CEO and founder, IPV Consulting

After more than 2 decades of leadership and 10,000 hours of study in the science of human behavior, Michelle L Steffes has mastered a formula for developing high performers. Her clients consistently report both professional & personal victories, a healthier culture and higher productivity. She was awarded Small Business Person of the Year in 2018 and has seen clients achieve the highly esteemed Best & Brightest Award during the time she has worked with them. She has also been featured as the Face of Corporate Training in 2019. Exponential transformations in self-mastery are the norm in her work, ultimately affecting confidence, leadership skills, relationships, team cohesiveness and even mental health. Her recent book, “Your Journey to Greatness Through Routine” is wildly successful and has been adopted into companies looking for real change.